Iconic Signs of Gijón


Emblematic signs have always been much more than simple indicators of a place or a business.

They have been and continue to be key elements in the construction of the identity of cities , brands and cultures.


Throughout history, signs have evolved, adapting to new technologies

and changes in aesthetic tastes.


In 1973, Ales created a milestone in signage: a 25 meter high totem for the Asturias Trade Fair.

With 336 independent lighting modules and 3,600 lamps, this project was a true technical challenge

that demonstrated our ability to create imposing and unique structures.



Tótem feria de muestras de asturias

TOTEM . Intu Properties Group . Mall rebranding . Technical and construction engineering , integration and installation of substructure on existing totem in Intu Asturias mall solution.

Monolito-corporativo

Metallic structure. Tres Aguas Comercial Center in Madrid. Structural environment.

estructura metálica

El Corte Ingles. Deck structure Salesas Mall ..

cubierta estructural

Deck structure.

Estructura de techo o cubierta

Metallic structures . Paul Maojo sculpture.

Estructura metálica

Urban structures. Mall Los Fresnos.

Estructuras urbanas artísticas

Canopies. Hotel Silken Ciudad Gijon. Technical and constructive solution marquee lounge access. Industrial designer .: Jose Antonio Menendez Hevia

Marquesina urbana moderna

Highest monolith of Spain, Banco Santander.

monolito mas grande de España

Structures. Vertical architectural El Molinon football stadium elements.

estructuras artísticas verticales

Monte Deva observatory dome.

estructura para cúpula astronómica

Casino de Asturias. Research and construction of indoor dome structure. Industrial designer .: Jose Antonio Menendez Hevia

estructura interior de cúpula para cubierta

Luminous corporate monoliths.


At ALES, we are experts in creating corporate monoliths that make a difference.

We transform your ideas into imposing and durable structures,

that will become the emblem of your brand.


Monolith of the Financial City of Banco Santander in Boadilla del Monte.


Calculation of structures, technical development, construction and installation.



monolito corporativo luminoso

Facade in aluminum.

fachada de aluminio blanca

Totems publicitarios. Eroski.Cálculo, fabricación e instalación.

Monolito corporativo

Casino de Asturias. Solución técnica y constructiva de estructura autoportante para luminaria singular a medida. Diseñador industrial.: José Antonio Menéndez Hevia