Rebranding project of the Moraleja Green shopping center. The Moraleja, Madrid. A shopping center in the most attractive shopping area of Madrid. Designed by the award-winning architectural studio Chapman Taylor, the project includes improvements both inside and outside. Ales developed the design and manufacture of all the signage of the center and parking by implementing their retail solutions in the generation of a commercial space designed to be successful. A new retail experience that is based on the new conceptualization of spaces and the way we communicate with them.